864 - Blizzards and Learning Modes, Video Shifts
January 28, 2015 Learning TRENDS by Elliott Masie - January 28, 2015.
#864 - Updates on Learning, Business & Technology.
56,815 Readers - www.masie.com - twitter: emasie - The MASIE Center.
Host: Learning Strategies LAB - March in Saratoga Springs!
1. Learning for a Pending Snow Blizzard.
2. Video Shifts: 4K, User Blending, Shorter and Targeted.
1. Learning for a Pending Snow Blizzard. I was in New York City for the past week and lived through the process of awaiting a major snow blizzard. While Manhattan did not get the huge snow storm, it was fascinating to see how learning, content, performance support and digital collaboration played out for a potential disaster in 2015. Here are a few of my observations:
* Connected Population: It was amazing to see how connected to the breaking news, weather updates, flight schedules and government declarations people were. I went to the small supermarket where we were all buying loads of emergency food - and almost every person on the long line was digitally on top of the breaking news. We had our mobile phones out and had a deep discussion amongst 10 of us (of all language and backgrounds) about the weather forecast map and times when subways would shut down. It was the first time that I saw true widespread and agile content connection in a busy city.
* Consequence Awareness: New York City had been walloped and somewhat surprised with the Sandy Hurricane that happened a few years ago. I noticed how many people used Sandy as a metaphor for why it was important to prepare. The sense of “prep and consequence” was also quite different and new - and a shared experience.
* Video Content on Readiness: I counted 12 widespread videos that had been posted by people, media networks or government agencies to prepare and teach people what to do if something critical happened. I watched one video about how to walk down from my 33rd Floor apartment should electricity go out and I needed to leave. There were short (most under 6 minutes) videos on preparing for food, taking care of a sick relative or roommate, dressing tips and even more.
* Prep for Building Staff: I was impressed with how well trained and briefed various maintenance and custodial staff were in apartment buildings. They had announcements for a situation like this, backup plans for coverage and more.
* TV Networks go Micro and Skype: While all traffic was banned during the storm, TV stations were given permission to travel and broadcast. CNN and others used a small 2 sided camera - mounted in the front seat of a car - that would provide high def coverage for a reporter in the passenger seat and could be quickly swapped for a view out the window - even as a stand-up camera with the reporter in front of the car. These were connected by 4G to the station. Cool to see Small Tech in action.
* Skype, Google Hangout and Facetime Circles: Throughout the night, I and others were connected to friends and relatives via social networks and online video. I felt quite supported even though I was alone in my apartment.
* Political Leaders Dressed for Social Broadcasting: It was funny to watch the Mayor, Governor and others dressed in warm jackets with their names and logos ready for Broadcasting. They each went to multiple outdoor sites during and after the storm to show real-time presence live from the field. While some might complain that there was an over-reaction to the snow forecast, their field presence and manner was helpful in response.
There is much that the corporate learning space can learn from this moment. It was both a user-driven shift and also an awareness of the need for content, connection, performance support and presence.
2. Video Shifts - 4K, User Blending, Shorter and Targeted: The world of video in workplace learning is continually shifting. There are new capacities for high-end, 4K, and Ultra High Def video as well as simple and just-in-time video from a user’s mobile phone. There are shifts in how we have to edit, tag and disseminate video. And, learners and their managers want video that can be better targeted and shaped for user needs and personalization. We will be addressing these issues using over $50,000 of new video equipment and technologies in our upcoming Video for Learning LAB in two weeks. There are a few spaces still available and I would love to learn with you as we explore changing video design and deployment approaches. Details about our Video for Learning LAB at http://www.masie.com
Yours in learning,
Elliott Masie
Chair, The Learning CONSORTIUM
MASIE Center Seminars, Events and Services:
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- Learning Strategies LAB - With Doug Lynch and Elliott Masie - March 25 – 27, Saratoga Springs.
- Learning 2015 - Nov 1 – 4, Orlando, Florida.
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